The Marketing Office at UBT plays a key role in promoting the institution by managing both Inbound and Outbound marketing, with a strong focus on digital marketing, online presence, and effective communication across all social media platforms.
Within the department operates the creative team, which develops clear and effective visual concepts and materials that directly reach the target audience.
The main goals of the department include:
• Providing fast, accurate, and relevant information to all interested parties, including students, businesses, partners, and the general public.
• Actively promoting and communicating with the business community, students, partners, and other important stakeholders.
• Collecting and analyzing data on market developments, preferences, and the needs of various audiences.
• Integrating students into the department’s operational processes by offering them opportunities for professional development and hands-on experience.
• Utilizing modern technologies such as 5G and Augmented Reality (AR) to advance research and marketing activities.
The vision of the Marketing Office is to support the institution and the broader community by efficiently and effectively promoting and communicating the latest trends, developments, and innovations in the fields of education, business, and technology.
THE MARKETING TEAM:
Faton Azemi
Department of Marketing
Fjolla Gashi
Department of Marketing