The Inspire Social Innovation Center

 

LOGO & PUBLIC WEBSITE DESIGN COMPETITION

 

INSPIRE is the Social Innovation Centre at UBT. It is a fully integrated knowledge Centre of the UBT Kosovo RIED Institute.

INSPIRE stands for INnovations for Social Problems Inspired by Research Ecosystems.

 

  1. Introduction

 

The INSPIRE Social Innovation Centre, Kosovo is inviting interested staff/students to put forward designs for its logo and public website. Bids should be submitted to Bejtush Ademi via email ([email protected]) by 12noon on Friday, 11th November 2017.

 

Official presentations of ideas will begin at 2pm, Friday, 11th November 2017. (Venue will be confirmed in due course)

The winner will be chosen within a week of the presentations. The winning project will commence building the website on 21st November. Our target launch date is 18th December 2017.

Please address any questions to Bejtush Ademi via telephone on + 381 38 541 400

 

  1. About INSPIRE

 

INSPIRE was founded in October 2017 as a Centre for Social Innovation and Entrepreneurship that aims to address unmet social needs with innovations developed through inspired research activities.

 

INPIRE aims to create shared value for communities by merging academic knowledge and know-how with unparalleled capacities in skills based training, to enhance the problem-solving process by fostering inspired innovations through academic research and industry/ civil society participation.  As a facility, it utilizes leading approaches to children, youth and adolescent development whilst providing education in creative thinking, social innovation, and entrepreneurship. for undergraduate and postgraduate students of the University for Business and Technology and other academic institutions in Kosovo and surrounding Balkan states.

 

The INSPIRE Social Innovation Model fuses into a single offering, two existing approaches to social innovation – a skill-based practice and a research based educational approach provided through academic curriculum.

 

The Centre promotes a transdisciplinary and multicultural educational approach with global experiential learning opportunities. It is uniquely the first and currently only Social Innovation Centre with this emphasis in western Balkans.

 

Our main message is that INnovations for Social Problems also requires Inspired Research Ecosystems, hence I-N-S-P-I-R-E.

 

 

 

  1. Target audience

 

  1. The general public

We estimate that 80% of potential participants will come from individuals who have interacted with our website and clearly read about us and understand our message through this website. The remainder will come through word of mouth and other marketing activities

 

  1. Students-Adolescents (19-24)

Our offering is targeted initially at Students/Adolescent. The various programs have to be clearly understood, without ambiguity. Program must be clearly identifiable and appealing to students. The interaction with the website must be engaging from start to finish/ creative, innovative and ingenious to appeal also to an international student demography.

 

  1. Youth (15-19)

Youth engagers with our website must be kept interested and drawn to interact with the website in innovative interactive ways. Program offerings for this demographic must be clearly and youthfully communicated. It should provide a feeling of security and appeal to their needs. They should feel encouraged to participate.

 

  1. Businesses.

Businesses are welcome to contribute to funding, ideas generation, innovation processes, be involved in research collaborations and assist in the diffusion of innovations. We would like to develop strong relationships with corporate entities by using the website to support for example, co-branded sponsorships.

 

  1. Volunteering students.

Once a year we run a volunteer program in conjunction with civil society organisations. The website should showcase our partners and act as a recruitment drive for these volunteers, as well as other non-student and non UBT student volunteers.

Secondly, the Campus Engage initiative should have a presence all year round and be linked to activities of similar nature in Europe and globally.

The Civic Engagement Office is generally responsible for such activities.

 

  1. Official agencies.

General information of government ministries, departments and agencies and all relevant bodies in Kosovo and internationally, relevant for social innovators and enterprises must be showcased. Hence a professional web presence should assist in creating awareness and providing relevant information.

 

  1. Partners.

The INSPIRE Centre will continually be expanding its partnership network to diverse bodies; government, organisations and lateral NGOs. The website should act as a vehicle to strengthen the intended partnership network.

 

 

 

  1. Employees/ Facilitators.

The strength of our efforts relies on the quality of our people. We would like the website to attract job applications from qualified individuals in the fields of Creative Thinking, Design Thinking, Human centred design, Innovation and all aspects of Entrepreneurship. The website should advertise the uniqueness of our offering.

 

  1. International Programs/ Conferences/ Exhibitions

 

  1. Design students.

The INSPIRE Centre will sell branded merchandise (t-shirts, caps and bags) in our online shop

as part of our fundraising. The designs and illustrations are to be donated by designers and design students. Hence the website should attract further contributions in this area. An online

competition platform would be ideal.

 

  1. ERIC –Enterprise & Research Incubation Campus

Website should visually represent a state of the art a purposely built, fully serviced building providing …… sq. m of office, industrial and commercial space dedicated to the growth of young knowledge-based social enterprises. The website should innovatively represent its goal; the goal is to accelerate the development of start-up companies through a comprehensive combination of infrastructure, business support services and specialised resources before and during their foundation. A ‘Meet the Resident Entrepreneurs’ section would be good.

 

  1. INSPIRE Women – Women Entrepreneurs Initiative.

 

The INSPIRE Women initiative is designed to equip local women business owners with the tools needed to support their business aspirations, while minimizing some of the challenges and roadblocks unique to them as women. It’s about creating a safe, collaborative and supportive work space.

 

  1. Media. We expect to be featured in a variety of local magazines and radio stations. The website will have to attract further positive media attention and enable interested parties to

download our press kits/ blog etc.

 

 

 

 

  1. Website activities and objectives

 

INSPIRE would like the general user to engage in the following activities on our website.

 

  • Contribute potential research topics
  • Read but not download research material, repository of workshop materials, master classes, webinars and other forms of generated knowledge materials.
  • Access Social Innovations online crowd funding campaigns
  • Subscribe to INSPIRE newsletter
  • Subscribe to our blog RSS feed
  • Follow INSPIRE and initiatives, programs etc. on social media channels like twitter and Facebook
  • Purchase INSPIRE merchandise – online shop. (Student managed activity)
  • Contribute blog comments

 

This ties in with our major website objectives:

 

  • Create awareness about INSPIRE
  • Generate donations and merchandise sales
  • Build an online community
  • Build a repository for resources and materials on “going social”
  • Advertise uniqueness of INSPIRE to partners, volunteers and the media

 

  1. Navigation structure

 

The website will contain the following navigation structure. Alternate suggestions on page

structure are welcome:

 

  • Home
  • About

 

o Mission and vision

o History

o FAQ

o Executive Structure/ Board (members)

o Staff (15 members)

o Fact sheet

o Annual reports (x )

o Partners

 

 

 

  • Programs

o Outline per programs with image galleries and videos (24 projects for launch)

 

  • ERIC

o Outline per program and resident Incubatees with image galleries and videos (…))

 

  • INSPIRE Women

o Outline per woman entrepreneur with image galleries and videos (…. projects)

  • Get involved

o Donate

o Online shop (45 products for launch)

o Volunteer

o Share

o International Programs, Conferences

o Designers

o Partnerships

o Going social (resources centre)

 

  • News

o News articles

o Events calendar

o Newsletters

o Image galleries (20 albums for launch, approx. 10 images per album)

o General blog (20 articles)

o Photo blog (33 images for launch)

o Press kit

o Careers (4 vacancies)

 

  • Contact us

The website will have approximately 150 pages in total, which includes articles and product

detail pages.

 

 

 

 

 

  1. Website features

 

The website should contain the following special features. Additional feature suggestions are

welcome:

  • Newsletter subscription and HTML mailer
  • Blog with comments and RSS (please see http://www.msf.ca/en/staff-and-patients-blogs as a reference)
  • Flash animation on the home page
  • Ability to watch webinars/videos
  • Interactive map of programs – with ability to zoom in and click markers to access program pages ( ….)
  • Crowd funding application with program or project choice and with ability to pay via EFT, paypal or credit card. We would like users to choose between recurring and once-off contributions (please see https://www.plantwithpurpose.org/donate as a reference)
  • Interactive image galleries
  • Photo blog (please see http://blogs.msf.org/en/galleries as a reference); the photo

blog will update every two weeks and showcase the best photos of the month

  • Online shop selling our branded merchandise (also ability to pay via EFT, paypal or credit card); delivery is included in the purchase price and we post orders internationally; we currently have 5 products in our shop ranging from branded t-shirts to bags
  • Resource Centre for “going social” articles and tips
  • Visual events calendar (we would like a full-page calendar that highlights specific dates

and allows users to toggle between months)

  • Website keyword search

 

  1. Competitor websites

 

http://socialinnovation.lv/en/social-innovation-community-sic/

 

  1. Design

The design should be clean and ‘dynamic-looking’. We are leaning towards dynamism as the

dominant hue together with neutral colors like beige and grey.

We would like to feature a mixture of object and people-based photography.

The home page design should tie in with our main message, which is: Innovation for Social Problems by Inspired Research Ecosystems.

Where people photography is concerned, a mixture of races and ages should be represented.

 

  1. Other requirements

 

An affordable and reliable hosting solution is needed. 500 MB of disk space and up to 10 GB monthly traffic is required. This excludes email hosting. A domain has been secured. http://www.inspirekosovo.com/

 

 

 

 

 

 

INSPIRE STRUCTURE