UBT BA Integrated Design Aims and Objectives
The purpose of this program is to provide an interdisciplinary curriculum for integrated design study along the needs of Kosovo society. The graduate of this study program will acquire all the knowledge and competence in arts and design, structures, materials, information technology and social science. Through this program students will gain (control) in an efficient and qualitative scientific basis of the profession. This includes the development of creative abilities of the main problems, developing critical thinking and teamwork skills, necessary for design work in the profession.
The Bachelor in Integrated Design focuses on innovation and integration across art and design, with the grounding premise that design is an agent for social change. Built around a unique collaborative project-based core studio sequence, the program equips its students to forge and explore new pathways in art and design while addressing present-day social and environmental challenges. Graduates are prepared to enter a variety of design careers or pursue advanced design study. Since the Bachelor in Integrated Design has a core in multiple emergent fields, graduates find career paths in a wide range of creative industries and agencies, of varying scale and scope. Graduates are expected combine their learning in design and entrepreneurship by starting innovative design businesses.
The curriculum integrates multiple disciplines through an interdisciplinary approach aimed at introducing a process-oriented sequence of course. Students have the opportunity to explore social issues while building capacities to draw connections across design. The curriculum includes education in the basic principles of visual organisation and communication design alongside more advanced work in design-led research and development. Other required courses respectively explore the design side of information technology and mechanical engineering which are aimed to introduce students to additional tools and platforms for design.
Students develop visual literacy starting in their first-year coursework; a sophomore course in solidifying the students’ skills in web design, sound, video and communication design in two dimensions, primarily using the relevant Adobe Creative Suite programs as well as WordPress, Adobe Premiere, and various sound applications. Critical reasoning and writing skills are developed through the liberal arts components of the curriculum, and reinforced in the core studios. Almost all of these courses include written papers or project statements as part of the required graded student work. Students are also frequently required to present their ideas and arguments in front of peers, instructors, and guest critics, giving them practice in improving verbal facility, public speaking and presentation, and handling objections and criticism in the context of advancing an argument.
Upon successful completion of the programme, the student will be able to
Knowledge and Understanding
Other Skills and other attributes